STRATEGY, STRATEGIC INTEGRATION AND ORGANIZATIONAL COMPETITIVENESS
نویسندگان
چکیده
منابع مشابه
Strategy, Strategic Integration and Organizational Competitiveness
An organization fits strategically in a particular branch of activity if it has a sustainable competitive market position. Strategic integration involves adopting a strategy that takes into account both the mutations registered in the business environment and the development stage of the organization. In this context, the paper examines in a correlative vision the trinomial “strategy – strategi...
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ژورنال
عنوان ژورنال: ANNALS OF THE ORADEA UNIVERSITY. Fascicle of Management and Technological Engineering.
سال: 2011
ISSN: 1583-0691
DOI: 10.15660/auofmte.2011-2.2307